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A simple segmentation framework for event season follow up
Event season gets busy fast. A few simple signals like subject, location and engagement can make follow ups more relevant, cut inbox noise and help students take the next step with confidence.
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What HE really needs from AI training right now
What happened when Gecko's Jonny AW ran a hands-on AI prompting workshop at HELOA and the cheat sheet to try it yourself.
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Five most common gaps in offer holder comms and how to close them
From long emails to unclear next steps, these quick fixes improve student experience and reduce follow ups. Simple changes that make a real difference.
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Why your data is safe with us
Your data stays protected. Our platform stays secure. Here's what we've renewed this year to keep it that way.
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Designing Offer Holder Comms That Feel Human and Don’t Overwhelm Teams
Tips for simplifying offer holder comms so they feel supportive for students and manageable for teams.
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What a Healthy Conversion Journey Looks Like in 2026
How to simplify your student comms in 2026 for a calmer, more effective conversion journey that works for both students and teams.
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How Western Washington University Brought Fisher the Otter to Life and What We Can Learn
It's always great to see our partners bring Gecko tools to life in creative ways. Western Washington University (WWU) recently did just that with their chatbot, Fisher the Otter.
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Email Personalisation with Liquid for Higher Education
Learn how Pikes Peak State College achieved 80% open rates using Liquid templating to replace dozens of static emails with one smart template that adapts to each student's journey. This best practice guide shows you exactly how to implement these techniques.
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Why Most Universities Are Thinking About AI All Wrong
Most universities think AI means chatbots that answer questions. The real opportunity is AI that triggers workflows - registering students, sending follow-ups, coordinating campus systems. Learn how institutions are moving beyond Q&A to AI that actually does things.
