Transform your email campaigns and leverage Liquid with Pikes Peak State College

Join Krissy Trujillo and Tassandra Rios-Scelso from Pikes Peak State College as they share how they’ve team transformed their email strategy using Gecko’s powerful liquid templates. Learn how they went from spending a full day on audience segmentation to creating hyper-personalised emails in just a few hours, saving over 250 hours annually while delivering a better student experience.

What you’ll learn:

• How to reduce multiple emails to a single, personalised communication
• Practical tips for getting started with liquid templates (even if you’re not technical)
• Real examples of how Pikes Peak uses liquid coding to create dynamic content based on student type, campus selection, and educational goals
• Testing strategies to ensure your templates work perfectly
• How to measure the impact of personalised communications through improved open and click rates

Who is this webinar for?

This session is perfect for higher education professionals responsible for student communications, including marketing and communications teams, admissions and enrollment specialists, student success coordinators, and anyone looking to make their email campaigns more efficient and effective.